Digital Marketing Professional

Course Overview

What You Will Learn

SEO, social media, paid marketing concepts, content, analytics and campaign planning.

6 months

1 semester(s)

Certificate

Syllabus

Semester 1 — Marketing FundamentalsDMP-S11
Theory 60 + Practical 40

Semester 1 — SEO / Social MediaDMP-S12
Theory 60 + Practical 40

Semester 1 — Content & CampaignsDMP-S13
Theory 60 + Practical 40

Semester 1 — Practical CampaignDMP-S14
Theory 60 + Practical 40

Digital Learning

Orientation & Fundamentals
Course orientation, terminology, concepts and essential foundation skills.

Core Practical Skills
Step-by-step practical work, exercises and guided lab activities.

Applied Practice & Assessment
Projects, assignments, practice questions and assessment preparation.